Over half a million children in the UK will get the chance to play football for the first time, with five million hours of fun football provided by 2022.
The commitment comes after McDonald’s extended their support of grassroots football for four more years with the renewal of their partnership with The FA.
After working together for the last 16 years, making them the longest standing supporter of the grassroots game in the UK, the new participation programme will see ‘turn up and play’ coaching sessions and community football days take place across the country.
Thousands of grassroots clubs have already benefited from McDonald’s support of the national sport over the years.
This support has encapsulated all facets of keeping the beautiful game going, from training football coaches and running community football days, to equipping the nation’s 5000+ FA accredited football clubs with brand new kit annually.
With McDonald’s also in partnership with the Scottish, Welsh and Northern Ireland FAs, this support is extended across the UK.
And some of the top players from each nation, McDonald’s football ambassadors, were in north London this month to kick-off the programme with an event at the Old Finchleians Memorial Ground.
England’s Jordan Pickford and Nikita Parris were representing the Three Lions, with Scotland’s Charlie Mulgrew and Caroline Weir, Wales duo James Chester and Natasha Harding and Northern Ireland’s Kyle Lafferty and Rachel Furness all working with youngsters at the venue.
That event came just days before McDonald’s celebrated grassroots heroes from across England at the inaugural Grassroots Football Awards at Wembley Stadium, ahead of the FA Community Shield game between Chelsea and Manchester City.
For more information on the McDonald’s Grassroots Football Programme and to find out how to get involved in your community please visit their site or follow @FunFootballUK on Twitter.